Rhino EntertainmentLabel home of Warner Music's legendary catalog (@warnerrecords, @atlanticrecords, @parlophone & more)4.2 out of 5
4.2 out of 5
Hot take
Rhino Entertainment, founded in 1978, evolved from a quirky novelty and reissue label into the powerhouse catalogue development and marketing division of Warner Music Group. Originally starting as a record store in Los Angeles in 1973 by Richard Foos, Rhino has built an impressive reputation for excellence in the reissue business, handling massive catalogues from legendary artists like Led Zeppelin, Eagles, David Bowie, and Fleetwood Mac. With their commitment to flawless sound quality, bonus tracks, informative liner notes, and creative packaging, Rhino has maintained an exceptional track record of profitability—achieving success with 90% of their releases compared to the industry standard of just 10%. Warner Music Group fully acquired Rhino in 1998, cementing its position as the steward of WMG's extensive back catalogue.
How was this take was created?
Pros
Exceptional track record with 90% of releases being profitable
Strong focus on quality with flawless sound, bonus tracks, and informative packaging
Manages an impressive catalogue of over 5,000 releases from legendary artists
Pioneer in the reissue business for both physical and digital formats
Strong social conscience alongside business goals
Expanded beyond traditional catalogue management to artist representation
Cons
Lost independence after full acquisition by Warner Music Group in 1998
Primary focus on legacy acts rather than developing new artists
Limited creative direction as primarily a catalogue company
Corporate ownership may restrict some of the original quirky spirit
Key Features
Catalogue development and marketing
Reissue expertise across physical and digital formats
Artist name and likeness representation
High-quality remastering and packaging
Informative liner notes and bonus content
Access to Warner Music Group's extensive back catalogue
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