Fly South Music GroupWe manage bands.3.7 out of 5
3.7 out of 5
Hot take
Fly South Music Group is a boutique artist management company established in 2007, with offices in Orlando, Los Angeles, and Nashville. Co-founded by industry veterans Mark Mercado, John Youngman, and Randy Dease, the company has made its mark managing well-known rock and alternative acts like Periphery and Astronoid. With a small team of around 15 employees and a $5 million annual revenue, Fly South offers personalized attention, seasoned leadership, and hands-on management for its roster. However, its relatively small size could limit its reach and resources compared to larger, multi-national management firms, and the focus seems to remain largely in the alternative and rock genres. Still, Fly South's reputation and tight-knit approach make it a solid pick for artists looking for direct, seasoned guidance.
How was this take was created?
Pros
Experienced, industry-connected leadership
Personalized and hands-on artist support
Solid reputation in alternative and rock genres
Offices in both Orlando, LA, and Nashville for broader reach
Boutique approach ensures artists aren’t lost in the shuffle
Cons
Boutique size may limit resources and scale compared to larger firms
Genre focus may not suit all artists
Could be slow to adapt to fast-evolving digital strategies
Key Features
Full-service artist management
Personalized, boutique approach
Industry veteran founders
Management for established touring acts
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