BEST FRIENDS.We are a music management company that represents artists, songwriters, music producers and mixing engineers.3.7 out of 5
3.7 out of 5
Hot take
BEST FRIENDS. is a music management company known for representing a diverse roster of artists, songwriters, producers, and mixing engineers, including high-profile names like Billie Eilish, FINNEAS, Mimi Webb, Bishop Briggs, and Benee. Founded and led by industry veterans like Danny Rukasin and Brandon Goodman, the company has played a significant role in nurturing talent from early stages to mainstream success, especially notable with Billie Eilish's rise. However, recent notable departures such as Role Model and Billie Eilish herself indicate potential challenges in talent retention amid a competitive management landscape. BEST FRIENDS. excels in artist development and market trend awareness but faces the challenge of maintaining alignment with evolving artist needs and managing expectations in a crowded industry. The firm’s transparent and artist-focused approach is praised, though some artists seem to seek fresh management perspectives elsewhere. Overall, they remain a respected but evolving player in artist management.
How was this take was created?
Pros
Strong track record of developing breakthrough artists
Represent diverse talents including songwriters and producers, not just performers
Led by experienced management with industry insight
Good understanding of market trends and audience engagement
Transparent and artist-focused management style
Notable successes with artists like Billie Eilish and Mimi Webb
Cons
Recent high-profile artist departures suggest challenges in retention
Competitive industry environment may limit personalized attention
Some artists reportedly seeking management better aligned with their evolving career goals
Relatively less information on cost-effectiveness and contract terms
Potentially heavy workload due to broad roster affecting focus
Key Features
Artist management for performers, songwriters, producers, and engineers
Career development from ground-up
Market trend analysis and audience engagement strategies
Collaborative artist-management relationships
Management of both breakthrough and established artists
Claim this service
If you are affiliated with this service, you can claim it to manage its details and engage directly a growing community of creators & innovators.