Anniversary GroupAnniversary Group NYC.3.4 out of 5
3.4 out of 5
Hot take
Anniversary Group operates as an independent talent agency based in Brooklyn, catering to artists seeking personalized representation and management. Their team is approachable, with direct contact information for several agents and partners, signaling a hands-on, artist-focused approach. Compared to industry giants, Anniversary Group feels more agile and less corporate, which can be a huge plus for emerging talent looking to avoid the bureaucracy of legacy agencies. However, the agency’s public-facing information is notably minimal, with a barebones website and little transparency about their roster, services, or success stories, making it tough for new artists to evaluate fit or reputation. Still, their boutique scale is a breath of fresh air for those tired of the one-size-fits-all agency model.
How was this take was created?
Pros
Boutique, artist-focused approach
Direct line to agents and partners
Agile and less bureaucratic than major agencies
Potential for personalized career development
Cons
Sparse public information on roster and services
Minimal digital footprint and lack of client testimonials
Hard to assess reputation without insider knowledge
Key Features
Artist management and representation
Direct agent access and communication
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